Various Types of Business Signage
There are a variety of types of business signage, with each serving a specific purpose, whether it be to promote a brand, attract customers, and/or communicate essential information. Here are some common types of business signage:
These signs are placed outside a business to attract attention from potential customers. Examples include storefront signs, monument signs, pylon signs, and awning signs.
Used within business premises, indoor signs guide customers, promote products or services, and enhance the overall atmosphere. Examples include lobby signs, directional signs, menu boards, and wall graphics.
Designed to help people navigate through complex spaces, wayfinding signs provide directions and information on locations within buildings, campuses, or parking lots.
Vehicle Wraps & Graphics
These are custom graphics applied to vehicles, transforming them into mobile advertisements to promote the business while on the move.
Utilizing digital displays or LED screens, these signs can show dynamic content, advertisements, promotions, and real-time updates.
Banners and Flags
Versatile and portable, banners and flags are ideal for temporary promotions and events.
These signs inform employees and visitors about safety protocols, potential hazards, and emergency exits.
Applied to windows, these signs offer promotions, showcase products, or provide privacy while maintaining visibility.
Trade Show and Event Signs
Designed for temporary displays at trade shows, conferences, and events, these signs create brand awareness and attract attendees.
Commonly used in restaurants and cafes, menu boards display food and beverage offerings.
These eye-catching signs use neon lighting to create a vibrant and retro aesthetic.
Each type of business signage serves a unique purpose in enhancing a brand and boosting a business, making them valuable assets for any marketing strategy.